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WhatsApp Business App v/s WhatsApp Business API
Here is a quick comparative snapshot of why the WhatsApp Business App is not a scalable MarCom solution for all your business needs.
Growing Businesses
WhatsApp Business API
Small Businesses
WhatsApp Business App
Best Suitable For
SMBs and Enterprises
Very Small Businesses
Multi-User Access
Unlimited Users
Up to 5 Devices
Chat Automation
Yes
Not Possible
ChatBots
Yes
Not Possible
Broadcast Limit
Unlimited
256 Contacts
Broadcast Reaches
All Users
Only who have saved your number
Interactive Messages
Yes
No
Verified Green Tick
Yes
No
Team Inbox
Yes
No
App Integrations
Yes
No
Coding Required
Yes, but not required if you sign up with DoubleTick
No
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One Platform - Multiple Industries
Retail
Entice customers with effortless product search, informed purchasing advice, loyalty program alerts, discounts, repeated purchases and post-sales interactions.
Financial Services
Promote the use of digital finance with immediate account balance checks, tailored investment suggestions, hassle-free claims settlement, upselling opportunities and more.
Fintech
Streamline financial services with convenient KYC procedures, instant payments, credit card renewals, EMI collections, lead acquisition and handling service requests.
Food & Restaurants
Transform your restaurant operations with ordering through WhatsApp, recommendations for meals and additional items, seamless payment systems, and instant updates on delivery status.
E-commerce
Engage customers with an intuitive online store, personalized suggestions, sale alerts, and efficient after-sales services. Simplify order tracking and resolve queries promptly.
Jewellery
Captivate customers with exquisite jewelry displays, expert buying tips, and exclusive deal alerts. Streamline purchases with instant payments and after-sales care.
B2B
Transform B2B engagement with swift quotes, streamlined orders, and strong customer support. Bolster relationship through real-time inventory updates, tailored recommendations, and robust portfolio showcasing your business solutions.
D2C
Engage customers through your product catalogue, address product inquiries, send abandoned cart reminders, and streamline order tracking.
How to Get Started
Just Starting with WhatsApp?
Thinking about using WhatsApp for your business and curious about how it can drive growth with messaging?
Reserve your free demo now!
Want to Transition to DoubleTick?
Already signed up with another WhatsApp Business provider?
Swap to DoubleTick with ease, keep your current phone number, and experience no service interruptions.
Keen to Partner Up?
Do you build your own software and want to allow your customers to use WhatsApp Business?
Why not become an official ISV partner with DoubleTick?
Frequently asked questions
What prerequisites are required to go live with the WhatsApp Business API?
How do I switch to DoubleTick from another WhatsApp BSP (Business Solution Provider)?
Is acquiring opt-ins necessary for the WhatsApp Business API?
Is the WhatsApp API available for free?
Is it possible to use WhatsApp App and WhatsApp API on the same number?
Is it possible to use WhatsApp on various devices with WhatsApp API?